This summer, I went to Six Flags New England in Springfield, MA - and it was lame. The rides were great, but the staff ruined the experience. From security to maintenance, ride operators to food service, everyone seemed to be having a bad day... and the only thing they all worked hard on was making the day miserable for everyone else.This winter, I will make a trip to Florida and can't wait to go to Disney World. I know the rides won't be as great as they are at Six Flags, but I can count on a wonderful experience from wake-up call to lights out. Rather than counting on the 3 minutes per ride for excitement, I know it will be fun all day - besides, it's the happiest place on earth.
Your business doesn't necessarily have to be the best, fastest, smartest, biggest, or most convenient. You just have to give your customers a better experience than the competition. From your website to your reception desk, how can you and your employees give your clients a better experience?